Krazy Kiley's

360 All Round Design

Enjoy the view of your TV from all angles. The Serif looks beautiful from front to back, side to side, and can decorate just about anywhere you put it. Let The Serif elegantly symphonize with your space.

Detachable Floor Stand

Place The Serif literally anywhere in the room. It comes with an elegant metal stand that pairs with its stylish frame. It looks good in smaller spaces too, and the option to remove the legs makes it all the more versatile.

New ways to enjoy content

NFC on TV

When you need some music, just connect and enjoy your view.

* Compatible devices only.

Colour Volume 100% & HDR 10+

Samsung Quantum Dot technology uses nano-sized quantum dots to produce 100% colour volume, so even if the scene is too bright or dark, you'll only see realistic visuals. And HDR10+ analyzes each scene frame by frame to adjust the brightness to each specific moment.

* QLED have received verification from world-class testing and certification association, Verband Deutscher Elektrotechniker (VDE), for its ability to produce 100 percent color volume.* QLED : Samsung QLED is Quantum dot based TV.* 100% color volume measured to DCI-P3 standard, certified by VDE.* Compatibility with all HDR content is not guaranteed.* The range of HDR claims luminance based on internal testing standards and is subject to change according to viewing environment or specific conditions. *100% colour volume according to DCI-P3 Colour Space tested by Verband Deutscher Elektrotechniker (VDE Germany) ID.40045577. December 2017.

'I' Shaped Design

The capital 'I' presents a bold look that's certain to catch the eyes of any beholder. The iconic 'I' shaped design, packaged in a slim frame turns The Serif into a statement piece in a way that no other TV can. Get the 'I' to claim the scene.

No tools? No problem

It's all very straightforward. Simply place your TV upside down to pop the leg sockets out, and put the stand in place. Prop it back upright, plug it in, and you're good to go.

Plus, some tips to hide the cables

Neatly manage all your cords for a clean look. Just pop off the back cover, pull the power cord through the opening, and run the cable along the groove at the bottom. Being tidy never looked so good.

Exclusive patterns

Your screen doesn’t have to be black when you’re not watching. Specially created by Ronan & Erwan Bouroullec, the new Ambient Mode features two exclusive patterns inspired by the natural world around us--a beautiful leaf and a textured fabric—and with various colours options to match your mood.

Enjoy every moment with The Serif

Ambient Mode +

Useful information right before you head out the door in the morning, a range of vibes for parties with friends, calm tunes that play while you read a book, or sharing the pictures you took with your loved one--The Serif gives you a range of choices and settings that transform your TV how you like.

Mirrors all your experiences

All your devices, connected in seconds and in simpler way.

* Compatible devices only.

AirPlay 2

With AirPlay 2 built-in you can effortlessly play movies, shows, music and photos on The Serif right from your iPhone, iPad or Mac.

* AirPlay 2 functionality is available on all 2020 and later Samsung smart TV.* Apple and AirPlay 2 are trademarks of Apple Inc., registered in the U.S. and other countries.* AirPlay 2 requires iOS 12.3 or later, or macOS 10.14.5 or later.

SmartThings

Start a movie on your smartphone during your commute and easily switch to your Samsung TV when you get home. Whether Android or iOS,the SmartThing’s app makes it easy to connect and enjoy.

* Available technology, functions, GUI(Graphic User Interface) and features may vary by region, service provider, network environment, or product, and are subject to change without notice.* Each device must be connected to Wi-Fi or other wireless network.* Must download and install the SmartThings app.* For interoperability through SmartThings, all the devices should be registered with a single Samsung Account.

All it takes is a tap

Tap View

Whatever you were watching on your mobile phone can be placed on your TV screen with just a quick tap on The Serif.

* Compatible devices only.* When using NFC on TV, Bluetooth on your mobile will automatically activate.* This service only works when mobile is on.

Multi View

Split the TV screen so you can watch what’s on TV and what’s on your smartphone at the same time without having to look away. Just connect your mobile and multi-task with Multi View. This is more than a remarkable way to use TV.

* Available technology, functions, GUI (Graphic User Interface) and smart features may vary by region, service provider, network environment, mobile devices or product, and are subject to change without notice.* Actual user experience may vary.* Compatible devices only

How to use NFC on TV

Step 1

With the TV screen off, place your mobile device on top of The Serif

Step 2

Your mobile will connect to the TV via NFC.

Step 3

Now you can stream music from your mobile on The Serif.

Step 4

You can enjoy your content quickly with the fast connection.

* When using NFC on TV, Bluetooth on your mobile will automatically activate.

It makes sure you hear what matters

Active Voice Amplifier (AVA)

Active Voice Amplifier uses audio spatial intelligence to recognize when there are potentially distracting sounds around you. It automatically clarifies the voices on-screen so you don’t have to break focus on the dialogues that matter through the advanced sound signal processing.

IMPORTANT: Images may not reflect actual product.
GENERAL
Resolution 4K Ultra HD
Screen Size 55 in
Aspect Ratio 16:9
Motion Technology Motion Rate 120
Native Resolution 2160x3840
QLED Yes
Smart TV Yes
Curved Screen No
Wi-Fi Yes
Bluetooth Yes
Brand Specific Technology • Quantum Processor 4K
• Quantum HDR
• 100% Color Volume with Quantum Dot
• Supreme UHD Dimming
• Tizen™
General Information • Sound Output (RMS): 40W
• Works with Google Assistant, Amazon Alexa and Bixby
Supplied Accessories Smart Remote Control
INPUTS
HDMI 4
USB 2
RJ45 No
RS-232C Yes
OUTPUTS
Digital Audio 1
DIMENSIONS WITHOUT STAND
Width 49.41 inch(es) / 125.49 cm
Height 29.46 inch(es) / 74.83 cm
Depth 8.7 inch(es) / 22.1 cm
Weight 58.42 lb(s) / 26.5 kg
DIMENSIONS WITH STAND
Width 49.41 inch(es) / 125.49 cm
Height 48.72 inch(es) / 123.74 cm
Depth 19.01 inch(es) / 48.28 cm
Weight 60.85 lb(s) / 27.6 kg
SHIPPING DIMENSIONS
Width 55.24 inch(es) / 140.3 cm
Height 35.2 inch(es) / 89.4 cm
Depth 12.13 inch(es) / 30.8 cm
Weight 77.82 lb(s) / 35.3 kg

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